It’s sometimes confusing to distinguish which comes first; the product or the brand. It helps if you can first define...
People download apps because they serve a purpose in their lives. Once installed, they expect that app to make their...
In the app market, it typically takes exceptionally high awareness and brand name recognition to get users to buy the...
Tis’ the season to love and be loved. Whether you’re married, dating or freshly Tinder-ed up, nowadays, it’s hard to...
Insecurity is inevitable and can get in the way of some big decisions made in life. There are ways around...